What is culture anyway? To us, it's the way we work, and how we work together.
We're selective about our clients and the people who work here. That means that when the right person joins the Articulate team, they stay, which translates into lower account team turnover than most agencies. The June 2010 Best Practices Benchmarking Report from StevensGouldPincus, LLC, cites the PR industry average turnover to be 23.3 percent.Articulate's? Less than 10 percent. But why?
ExpertiseWe are experts in business-to-business technology and services. From enterprise-class software to financial services technology to digital media and advertising, we know how to market products and services to other businesses. Our people work in teams of other industry "bests" where each push the other to excel. We have the subject-matter expertise to get the job done right. Agility
No one gets bored at Articulate. From the breadth of technologies, services and market segments to the kinds of people who comprise the diversified team, there are always new things to be learned and new mountains to climb. Having the flexibility and creativity to meet those challenges keeps ambitious and aggressive professionals going. Measureable Impact
An Articulate person wants the ball with two seconds on the clock in a tie game. They want to be part of our clients' marketing teams, sweating the details and being held accountable for successes and perhaps more importantly, for failures. Articulate doesn't take on clients to be Yes Men and Women - we want to have a serious impact on the business.
