A vision is something to aspire to - it may not be attainable, but it gives everyone something to come home to, a guidepost for decision-making, an emotional talisman.

A mission statement is something a little more tangible, and measureable. We measure ourselves based on our successes with clients, our staff retention rates, and client and employee satisfaction.

What's the Articulate mission?

Deliver high-quality results and superior service with integrity to drive long-term, mutually beneficial relationships. That last bit - long-term, mutually beneficial relationships - is key.

Nearly 90 percent of our growth is due to repeat clients. People like Matt Tucker (RELY Software, Odyssey Logistics and RecycleBank); Kelly Wenzel (Prescient, DataSynapse and Undertone); Beth Ruck (InfoVista and Vigilant Technologies); Lorretta Gasper at CDC Software, a client since 2003; and Jim Somers and Terri White at Antenna, since 2007.

Core Values

The point is, Articulate follows five core values that keep us and our relationships honest and true.

Strategist
We are intuitive, innovative. We want to be counselors and advisors to our clients and each other. We pride ourselves on seeing the big picture.
Curious
We ask questions. We're smart, proactive and knowledgeable.
Accountable
If our clients aren't successful, we're not successful. We're partners, client-focused, genuine and team-oriented.
Results-Driven
We get it done. We're aggressive, ambitious, savvy.
Fun
Because really, shouldn't this be fun? We've got a sense of humor - sometimes punchy, sometimes gallows, and we always try to remember that we get to work with smart people all day, doing what we love.

Expectations. Exceeded.