The CMO’s role in a post-pandemic world: Flexibility with authenticity

Marketing Tech

In this Marketing Tech article, Michele Morelli, SVP Global Marketing Strategy at Toluna, explains that the CMO role has changed. She statess that the role is no longer simply about being great at marketing strategy: the CMO is now a direct influence on business growth and a critical driver of transformation. July 21, 2020.

Andrea Savinovich

Andrea Savinovich

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